Adrian Ling is a lifelong vegan, being the son of one of the founders of veganism Arthur Ling. Adrian spent a number of years as a council member of the Vegan Society at the introduction of the societies Vegan Trademark. Adrian has spent over 40 years in the food industry, at Plamil, the original vegan company, where he is now the CEO. In the digital age googling ‘vegan Willi Wonka’ tells you a little about his life’s philosophies.